Dec 2, 2011

Paper books and e-Books might be in somewhat different markets

. . . 60% of best-selling electronic books have never entered the monthly top 100 list of best-selling paper books.
. . . 10% of best-selling electronic books correspond to titles that do not exist in paper format . . . electronic books create an opportunity for emerging niche or independent authors to reach their audience as well as to test new markets and price elastiticies. 

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